The buzz today around digital music and MP3 players is centered around listening to music in a safer way and the potential damaging effects of blasting audio at your eardrums through the many devices and headphones out there. This article hit Yahoo! homepage and has been on the social conscious for all of 2010:

http://news.yahoo.com/s/ap/20100818/ap_on_he_me/us_med_hearing_loss_teens

The article notes a very interesting point when it comes to listening to music on MP3 players via your earbuds:

“Some young people turn their digital players up to levels that would exceed federal workplace exposure limits, said Fligor. In Fligor’s own study of about 200 New York college students, more than half listened to music at 85 decibels or louder. That’s about as loud as a hair dryer or a vacuum cleaner.

Habitual listening at those levels can turn microscopic hair cells in the inner earinto scar tissue, Fligor said. Some people may be more predisposed to damage than others…”

This article is very timely and relative to new technologies that are being developed to deliver safer music listening experiences. The Purebuds Earphones in which deliver pure music, safe sound are one such innovation that aim to help give a new solution for listening to music in a better way.  

As your parents always told you, “Better Safe Then Sorry” so we recommend you check out the Purebuds and other technological advancements that help deliver new & better ways to enjoy listening to music. The great aspect of technology has always been to improve upon and do things in new & better ways hence innovation is at the heart of everything….Listening to audio is one activity ripe for advancements and some products are already leading the charge so check them out!